Talking About the COVID Vaccine in Your Community

In this 4-part virtual Train-the-Trainer series, participants will learn health, digital, and science literacy communication strategies when talking about COVID-19 vaccines in the community.
Session 1: Health Literacy & Vaccine Community Outreach
• Learn the prevalence of low literacy and health literacy in the U.S. and how it impacts health behaviors, including COVID-19 vaccination status.
• Understand the importance of taking a health literacy universal precautions approach when talking about vaccines.
• Apply nine health literacy communication strategies when talking about the COVID-19 vaccine in the community to build trust and reduce barriers.
After registering, you will receive a confirmation email containing information about joining the meeting.
Session 2: Science Literacy & Vaccine Community Outreach
• Understand the challenges of communicating science concepts and processes to the public.
• Apply strategies, such as using relatable analogies, to make science concepts easier to understand.
• Integrate best practices into your own communication work.
After registering, you will receive a confirmation email containing information about joining the meeting.
Session 3: Digital Literacy & Vaccine Community Outreach
• Understand the interaction between digital literacy and health and the challenges that many may face in accessing digital health information.
• Employ strategies to support community members in overcoming the digital divide and reduce barriers to vaccine access.
• Assist/teach community members how to find reliable health information.
After registering, you will receive a confirmation email containing information about joining the meeting.
Session 4: Talking About COVID-19 in your Community
• Understand the latest COVID-19 information and how to talk about it in your community
• Learn strategies to enhance community engagement around COVID-19 vaccines.
• Learn the LARA technique and how to respectfully listen and communicate effectively with vaccine hesitant communities.
After registering, you will receive a confirmation email containing information about joining the meeting.
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Health Literacy Services
Wisconsin Health Literacy offers training and consulting services customized to meet your organizational needs. Trainings focus on the numerous ways that health literacy impacts care delivery, health outcomes, and public health.
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The Health Literacy Summit is the largest in the Midwest.
Diverse sessions and networking opportunities provided attendees with the opportunity to learn more about health literacy.
Visit our Summit page for more information.