Our Mission and Vision


To promote clear communication between those who give and those who receive health care services.


People understand health information and services.

About Us

We believe clear communication between those who give and those who receive health care services helps people access the health care system, understand health concepts, make informed decisions, and, ultimately, improve health outcomes.

What is health literacy?

  • The Institute of Medicine defines health literacy as "the degree to which individuals have the capacity to obtain, process and understand basic information and services needed to make appropriate decisions regarding their health." As such, an individual's health literacy skills directly correlate to overall health and well-being.
  • The Calgary Charter provides an extended definition of health literacy. Health literacy is the use of a wide range of skills that improve the ability of people to act on information in order to live healthier lives. These skills include reading, writing, listening, speaking, numeracy and critical analysis, as well as communication and interaction skills.
  • Literacy skills are the strongest predictor of health status, more than age, income, employment status, education level or racial/ethnic group. (Partnership for Clear Health Communications).
  • Health literacy can vary over time, depending on a person's health status, medications, or emotional state. Everyone will experience low health literacy at some point in their lives. 

Click here for resources on health literacy