COVID-19 Vaccine Outreach Training Sessions

In this 5-part virtual Train-the-Trainer series, participants will learn strategies to improve health, digital, and science literacy; talk about COVID-19 vaccines in your community; and find and recognize reliable vaccine information online. Please email healthliteracy@wisconsinliteracy.org with any questions.

Session 1: Health Literacy & Vaccine Community Outreach

Learn the prevalence of low literacy and health literacy in the U.S. and how it impacts health behaviors, including COVID-19 vaccination status
Understand the importance of taking a health literacy universal precautions approach when talking about vaccines
Apply nine health literacy communication strategies when talking about the COVID-19 vaccine in the community to build trust and reduce barriers

Health Literacy and Vaccine Community Outreach Slides

Health Literacy and Vaccine Community Outreach Recording

Session 2: Digital Health Literacy & Vaccine Community Outreach

Understand what digital health literacy is, its impact on vaccination, and the digital skills and tools needed to access vaccines
Identify methods and resources that community organizations can use to improve the digital health literacy of their community and decrease barriers to vaccination
Learn skills community members need to find reliable health information online and use social media appropriately to reduce disinformation/misinformation

Digital Health Literacy and Vaccine Community Outreach Slides

Digital Health Literacy and Vaccine Community Outreach Recording

Digital Health Literacy and Vaccine Community Outreach Useful Website List

Session 3: Science Literacy & Vaccine Community Outreach

Understand the challenges of communicating science concepts and processes to the public
Apply strategies, such as using relatable analogies, to make science concepts easier to understand
Integrate best practices into your own communication work

Science Literacy and Vaccine Community Outreach Slides

Science Literacy and Vaccine Community Outreach Recording

Session 4: Talking About COVID-19 Vaccines in your Community

Understand how to talk about COVID-19 vaccines in your community
Learn strategies to enhance community engagement around COVID-19 vaccines
Learn the LARA technique and how to respectfully listen and communicate effectively with vaccine hesitant communities

Talking About Covid-19 Vaccines in your Community Slides

Talking About Covid-19 Vaccines in your Community Recording

LARA Communication Technique

Session 5: Finding Reliable COVID-19 Vaccine Information Online

Explain the need for using reliable health information and its impact on COVID-19 vaccination
Learn how to search for online health information, select a website, and what to look for to determine if the information is reliable
Identify considerations and steps to teaching finding reliable health information online